Gen London | The Re-Launch
Drinks were flowing and the bass was thumping, last night was a visual experience. We re-launched Gen London in true Generator fashion. There were cocktails by Frank, food by F.A.T, music by Eglo and NTS, we even had screens capturing all of the #GENxLDN action from the world of social.
An eventful night it was, packed to the brim with some of freshest talent in the city. Alex Nut of Eglo Records kicked the night off blending all corners of the music spectrum and dropping the funkiest beats- it’s safe to say the mood was set! Our guests streamed in to the Generator abyss ready to party immerse themselves in a night of stunning visuals and melodious discovery.
Owning room 1 of the Generator abyss, Eglo introduced United Vibrations to an eager crowd clutching their drinks and picking from F.A.T’s platter of Taco canopies. With clear influences from the likes of Fela Kuti, you can’t assign a genre to the sounds of United Vibrations, but if you did, it might be something like cosmodelic afropunk. The crowd loved it.
As F.A.T continued to feed the masses whilst Heineken and Frank’s continued to quench their thirst; Fatima (from Eglo) took to the stage. Her husky vocal switched up the mood. Commanding the room she gave us soulful sounds on slick beats resulting in a mirage of foot tapping, head bopping and in some cases…well. Eglo’s set drew to a close just after 10pm but it was NTS’ eclectic line-up of disc jockeys that carried us through to the end of the night
The thumping bass from room 1 was almost a calling- within minutes our guest poured into room 1 ready for the rest of NTS’ line-up. What began as innocent foot tapping and head bopping quickly became full on shape cutting. Yes, some of us really went for it.
But wasn’t all about the party last night, we also launched the first edition of the ‘Out Here’ project (which you can visit now). The guys (Louis, Pro and Jake) shared their experiences of Berlin, but they took storytelling to a whole new level in our cinema room where they screened a montage complete with soundscapes capturing Berlin in all of its grit- our guests were pouring in for a taste of Out Here.
Generator London has well and truly been re-launched.